WEBSITE DEVELOPMENT & SEO CASE STUDY

How Shira Infotech Built a New Website for Resham Tyres and Improved Local SEO Rankings in Noida

Resham Tyres needed a strong digital foundation to showcase its tyre range and automotive services. Shira Infotech designed and developed a new website from scratch, then implemented a search engine optimization strategy focused on relevant tyre, tyre-dealer and wheel-alignment searches in Noida.

New WebsiteDesigned and developed from scratch
6-Month CampaignFebruary–July 2026
Noida Local SEOLocation-focused search intent
Top 3 RankingsReported target-keyword outcome

Client Overview

Resham Tyres

An automotive tyre business serving customers looking for car tyres, tyre brands and related tyre-care services in Noida. The website was created to present its offerings clearly and support customers researching products and services online.

Visit reshamtyresnoida.com

Industry

Automotive

Tyres & tyre services

Location

Noida

Uttar Pradesh, India

Project Timeline

February–July 2026

Target Keywords in Top 3

Reported outcome by July 2026; validate against dated ranking reports.

Initial Challenges

  • A new website needed to be planned, designed and developed from the ground up.
  • The site needed a clear structure for tyre products, brands and key automotive services.
  • Search engines needed to discover, crawl and understand the new website pages.
  • Location-focused content was needed to support relevant Noida searches.
  • On-page and technical SEO needed to be built into the website rather than treated as an afterthought.

Target Keyword Themes

Tyres, brands and automotive services in Noida

  • Tyre shop in Noida
  • Tyre dealer in Noida
  • Car tyres in Noida
  • Car tyre shop in Noida
  • Tyre showroom in Noida
  • Wheel alignment in Noida
  • Wheel balancing in Noida
  • Car wheel alignment in Noida
  • Branded tyres in Noida
  • Tyre shop near me

These are suggested keyword themes for this page. Replace or reorder them to match the exact terms in your February–July 2026 tracking report.

Website Development and SEO Strategy for Resham Tyres

A website-first approach that combined site architecture, user experience and search optimization.

1. Website Design

Designed a fresh website layout to present the business, tyre categories and services clearly.

2. Development

Built the website from scratch with a structured page hierarchy and responsive layouts.

3. Keyword Research

Mapped commercial tyre and service search terms to relevant website pages.

4. On-Page SEO

Planned page titles, meta descriptions, headings, internal links and useful page content.

5. Technical SEO

Focused on crawlability, indexing, mobile usability, canonical URLs and sitemap setup.

6. Local SEO

Aligned website content with local search intent and relevant business-location signals.

Website Architecture & UX

  • Planned the site structure before developing the pages.
  • Organized key business, tyre brand and service information into clear sections.
  • Created responsive page layouts for desktop, tablet and mobile users.
  • Added clear navigation so visitors can find relevant products and services.
  • Placed enquiry and contact paths where they support the customer journey.

Technical & On-Page SEO

  • Created SEO-focused titles, descriptions and heading hierarchy.
  • Mapped relevant search intent to the most suitable page.
  • Reviewed URL structure, internal linking and indexability.
  • Prepared XML sitemap and robots directives for crawl discovery.
  • Checked image optimization, mobile rendering and page usability.
  • Reviewed suitable structured data where supported by the visible page content.

Local SEO & Content

  • Focused copy on tyre products and services relevant to local customers.
  • Strengthened local relevance with Noida-focused page content.
  • Kept business name, address and contact details consistent where published.
  • Reviewed Google Business Profile details and relevant service categories, where access was available.
  • Connected related service, brand and product pages through contextual internal links.
  • Tracked target keyword visibility and reviewed pages for further improvement.

Project Timeline: February–July 2026

From a new website to reported Top 3 target-keyword rankings

Feb 2026

Planning & Foundation

Project kickoff, website planning, keyword research and initial SEO structure.

Mar 2026

Website Development

Built the new website and organized key tyre, brand and service information.

Apr 2026

On-Page SEO

Implemented page-level optimization, metadata, headings and internal links.

May 2026

Technical & Local SEO

Worked on indexing, crawl discovery, local relevance and page improvements.

Jun 2026

Optimization & Monitoring

Reviewed target keyword visibility and refined relevant landing pages.

Jul 2026

Top 3 Milestone

Reported target keywords reached Top 3 positions; insert dated rank-tracking evidence.

Keyword Ranking Results

Reported outcome by July 2026

Target Keyword Search Intent Reported Position by July 2026
Tyre shop in NoidaLocal / commercialTop 3*
Tyre dealer in NoidaLocal / commercialTop 3*
Car tyres in NoidaProduct / commercialTop 3*
Car tyre shop in NoidaLocal / commercialTop 3*
Tyre showroom in NoidaLocal / commercialTop 3*
Wheel alignment in NoidaService / localTop 3*
Wheel balancing in NoidaService / localTop 3*
Car wheel alignment in NoidaService / localTop 3*
Branded tyres in NoidaProduct / commercialTop 3*
Tyre shop near meLocal / near-meTop 3*

*Top 3 is based on the project outcome supplied for this case study. Before publication, replace these keyword examples with the exact tracked keyword list and verify each position using dated reports. Google rankings can vary by location, device and search context.

Key Results & SEO Impact

Website launch and reported organic search milestone

New Website

Built from Scratch

Designed and developed for the business

Feb–Jul 2026

Project Duration

Six calendar months of project work

Top 3

Target Keywords

Reported ranking milestone by July 2026

Local SEO

Noida Visibility

Focused on tyre and automotive service searches

What This Project Demonstrates

Resham Tyres' project combined website creation with SEO from the beginning. Instead of optimizing an established website only, the work started with planning the site structure, building the pages and aligning the website with relevant customer searches. The reported July 2026 milestone was that the targeted keywords were ranking within Google's Top 3 positions.

To make the case study more transparent and useful, add genuine evidence such as Google Search Console performance, dated keyword-tracking exports and real website screenshots. Do not publish traffic, enquiry, call or revenue growth percentages unless they are supported by analytics or business records.

Frequently Asked Questions

About the Resham Tyres website and SEO project

The project combined new website design and development with SEO activities focused on website structure, on-page optimization, technical SEO and local search visibility for tyre and automotive service searches.

The project started in February 2026. By July 2026, the reported outcome was that the targeted keywords had reached Top 3 positions. Exact positions should be supported with dated keyword-tracking records.

The page covers local and commercial keyword themes related to tyre shops, tyre dealers, car tyres, tyre brands, wheel alignment and wheel balancing in Noida. The final published list should match the campaign's actual rank-tracking sheet.

Building with SEO in mind helps establish a logical page hierarchy, relevant page content, descriptive metadata, internal linking and technical foundations from launch. These elements help search engines understand the website and help customers find relevant information.
GROW YOUR BUSINESS ONLINE

Need a Website and SEO Strategy for Your Business?

Shira Infotech helps businesses build search-friendly websites and improve organic visibility through practical website development, technical SEO, on-page optimization and local SEO.

Get expert guidance to grow your business today!

  WhatsApp Chat SEO Packages